Masthead :The masthead is Sports Illustrated that is usually at the top part of the magazine which represents the brand and this will create the brand image of the magazine , this will be recognised by the audience easily. The masthead is in a block bold white letters is associated with light , goodness, purity, and virginity that symbolizes angels from heaven and it reflect the main image. It is considered to be the color of perfection that is related to the main image that reflects to the audience perspective .
Skyline: the skyline is on the top of the masthead and this is about the NFL cheerleaders make their swimsuit debut that is related to the main image as well and there's a secondary image on the top left corner to show the debut of the NFL cheerleaders and to attract more male audience. The color of the text is the same as the masthead that means they have the same connotation of the reflection of the main image as well . And the seductive pose of the secondary image will make the audience buy the magazine because if it .
Main Image : the main image is Marisa Miller -is an American model and actress best known for her appearance in the Sports Illustrated swimsuit issue .The main image is usually in the middle of the of the magazine , the camera shot featured of our model in a medium long shot at an eye level angle . I feel this camera shot angle has been used so the audience can clearly see the models face and importantly the sexy body clearly to further attract them to the magazine if seen from afar . he photography techniques used are key in keeping all the attention on our main image as she is in full focus from top to mid and no part of her is out of focus , all attention is on her . And the lightning is used well and its in high intensity to keep more attention on her curves around her enormous chest the all men wants to see and grab .
Her pose is very seductive and glamour in which the attractive or exciting quality that a certain people for example teenagers, men 20 years old and up, and some models seems appealing . That will catch our eyes even when their away from it . And their beautiful natural curves of her body that our eyes naturally seek them out and it empowers the elegant of her beauty . The mode of address is directly to the audience to attract more target audience and her stare is saying like she wants to have sex to the audience, because her hand is stripping her panty down which connotes that she's a stripper type of girl .

If you are choosing this magazine Marc I want you to explain why. I think it is obvious, could you look at the representation of males and females? Think back to the work we did on music magazines.
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